Jeff Fisher has cojones the size of basketballs

Fourth down, Rams up by two, punt formation inside their own twenty, two minutes to go. 

Would you have the guts to run a fake?

If you succeed, Seattle has no timeouts, and you can almost run the clock out (turned out they made it, got one more first down and did just that after a controversial fumble recovery) and guarantee yourself a win.

If you fail, the Seahawks have the ball already in field goal position, and they can milk the clock down to take the lead with about a minute or less. Basically, either outcome virtually means game over.

Beyond having the guts to run the fake, your team has to execute. The punter had to complete the pass and the receiver had to catch it and make the first down. It helped, of course, that nobody on the visiting sideline had the slightest inkling that Fisher can't make his thighs touch....